Sports in Taiwan

Taiwan’s sports industry is gaining momentum, presenting attractive opportunities for investors and business developers focused on fan engagement, infrastructure, and international partnerships. While baseball remains the most popular local sport, interest in basketball, football, and emerging markets like rugby and esports is rapidly growing. The government is investing in sports tourism, athlete development, and public-private partnerships to raise Taiwan’s international sports profile. Taiwan’s tech edge, media reach, and rising youth participation create fertile ground for innovative sports events, merchandising, and digital fan experiences. With strong regional connections and an appetite for global branding, Taiwan is poised to become a strategic sports hub in Asia. Sport in Taiwan | Verlete Sports